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eDetailing: The Future for Pharma Communication?
Dinesh Chindarkar, Co-founder of our GLOBALHealthPR partner in India, MediaMedic Communications, elucidates about eDetailing – where technology and graphics, married with rich content, come to the...
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Facebook Blues Around the World: Lonely With (or Without) You?
In the last couple of weeks, mainstream media and bloggers alike have picked up on the results of a recent study that links Facebook use to feelings of sadness, worry and loneliness. Are Americans...
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Solidarity: Digital Volunteering through Social Networks in Argentina
Digital volunteers are signing up to become organ donors in Argentina By Lucía Ferro, of GLOBALHealthPR Argentina partner Paradigma PEL Comunicación Red Solidaria (Solidarity Network), founded in 1995...
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Using Social Media to Fight Vision Loss in Brazil
Today’s post comes to us from Lais Cattassini of GLOBALHealthPR Brazil partner, Tino Comunicação. Macular Degeneration: the leading cause of blindness in senior citizens Have you ever imagined how your...
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Digital Doctors Lessening the Divide in Health Communications
Today’s blog post comes to us from Lindsay Ford of Spectrum, GLOBALHealthPR U.S. partner and Chair. The United States is not alone in its enduring healthcare dilemma. Around the world, the provision of...
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The Myth of Multichannel
Today’s blog post comes to us from Rudy Tambala of GLOBALHealthPR partner in the UK, Aurora. A word from Aurora, goddess of the dawn I like to think of multichannel marketing in terms of Greek...
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The Future of Social Networking
While in Hamburg with our partners at fischerAppelt, I was able to catch a few sessions at Hamburg’s social media week. The most interesting session was focused on the neurobiology of social media,...
View ArticleWe Hate Data and Dialogue?
Today’s blog comes to us from Aaron Pond, Director at GLOBALHealthPR UK partner, Aurora. Activating the public’s voice in healthcare priority setting intuitively makes sense, but can be laden with...
View ArticleThe World Has Changed – How Does This Impact the World of Healthcare?
Today’s post comes to us from Rudy Tambala of GLOBALHealthPR UK partner, Aurora Communications. We are post-industrial, in the information age, living the digital life, immersed in data, the zeitgeist...
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Digital for Pharma in India: A Pro’s View
Today’s post comes to us from Priti Mohile, Managing Director of GLOBALHealthPR India partner MediaMedic. Recently, I had the opportunity to speak at Indian Drug Manufacturing Association marketing...
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GHPR Answers: Are you too old for Social Media?
The following article is based on a blog post written by our Australian partner, VIVA! Communications. Over the past decade, social media has been one of the biggest revolutions in the field of public...
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Viral Panic: How WhatsApp and Disease Misinformation Caused a Nationwide...
In March, a false audio message about the current Dengue fever outbreak in Argentina went viral through WhatsApp, which has nearly 18 million users in in the country (57% of adults with internet...
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Reflections on the Bigger Picture in the Pharma Industry–And Why It Matters
A few days ago a TrendWatch global monthly e-mailer landed in Neil Crump’s inbox, profiling ‘Big Brand Redemption’. An interesting read, especially when you consider the implications for one of the...
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Healthcare and Communications in Africa (infographic)
This month GLOBALHealthPR welcomed F/NE Group as our newest partner in South Africa and the broader region. In this infographic, see how communications can help address some of the most urgent...
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Global Guide Vol. 4.2 Book 3 – Asia-Pacific
The Global Guide to Pharma Marketing Codes Vol.4.2 Book 3 is available for download. The post Global Guide Vol. 4.2 Book 3 – Asia-Pacific appeared first on GLOBALHealthPR.
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Global Guide Vol. 4.2 Book 2 – Europe & Africa
The Global Guide to Pharma Marketing Codes Vol.4.2 Book 2 is available for download. The post Global Guide Vol. 4.2 Book 2 – Europe & Africa appeared first on GLOBALHealthPR.
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The Future of Social Networking
While in Hamburg with our partners at fischerAppelt, I was able to catch a few sessions at Hamburg’s social media week. The most interesting session was focused on the neurobiology of social media,...
View ArticleWe Hate Data and Dialogue?
Today’s blog comes to us from Aaron Pond, Director at GLOBALHealthPR UK partner, Aurora. Activating the public’s voice in healthcare priority setting intuitively makes sense, but can be laden with...
View ArticleThe World Has Changed – How Does This Impact the World of Healthcare?
Today’s post comes to us from Rudy Tambala of GLOBALHealthPR UK partner, Aurora Communications. We are post-industrial, in the information age, living the digital life, immersed in data, the zeitgeist...
View ArticleClik here to view.
Digital for Pharma in India: A Pro’s View
Today’s post comes to us from Priti Mohile, Managing Director of GLOBALHealthPR India partner MediaMedic. Recently, I had the opportunity to speak at Indian Drug Manufacturing Association marketing...
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